Who am I?

(PROFILE)
Raised in Hong Kong, Sharon did not have the opportunity to study visual arts in secondary school. Her desire to save the world from bad design, on the other hand, led her to pursue a creative career as a UX designer.
Considers herself fortunate to be able to shine her own interests in animation, interface & experience, identities, and illustrations, Sharon uses the power of design thinking to create not just a logo, but strong story-driven narratives within her creative works to inspire and serve meaningfully.
Sharon is a dancer, volunteer, water skier, and HSBC scholar who spends her free time on unrelated interests that constantly challenge her to learn new skills. Now base in Rotterdam in the Netherlands, she work as a UX Designer who combine UX, UI, and brandings to creating elevated, playful and tangible products and experiences for a better digital future.
(EXPERIENCE)
Today Tomorrow
UX Designer
Logitech
UX Design Graduate Intern
IOIO Limited
Multimedia Design Intern
One Circle Limited
Multimedia Design Intern
Lore
Graphic Design Intern
(EDUCATION)
The Hong Kong Polytechnic University
BA(Hons) in Communication Design
Pui Ching Middle School
(HONOR & AWARD)
Design for Asia (DFA) Hong Kong Young Talent Designer Award 2022
HSBC Greater Bay Area (Hong Kong) Scholarship 2021/22
Exhibition Design Award For Innovative Storytelling Design
Wanna Talk?
I'm always available.
(For work, what else you expect?)
@2025 Sharon Choi